Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Author: W. Chan Kim
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Crossing the Chasm
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The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)
Author: Clayton M. Christensen
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The Innovator's Solution: Creating and Sustaining Successful Growth
Author: Clayton M. Christensen
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Seeing What's Next: Using Theories of Innovation to Predict Industry Change
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Tree of Knowledge
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The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies
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Product Strategy for High Technology Companies
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High Output Management
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Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Author: Geoffrey A. Moore
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How to Master the Art of Selling
Author: Tom Hopkins
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Living on the Fault Line, Revised Edition: Managing for Shareholder Value in Any Economy
Author: Geoffrey A. Moore
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Dealing with Darwin : How Great Companies Innovate at Every Phase of Their Evolution
Author: Geoffrey A. Moore
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Marketing High Technology
Author: William H. Davidow
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Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers
Author: Geoffrey A. Moore
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Managing in Turbulent Times
Author: Peter F. Drucker
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The Gorilla Game: Picking Winners in High Technology
Author: Geoffrey A. Moore
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How to Master the Art of Selling
Author: Tom Hopkins
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Living on the Fault Line
Author: Geoffrey A. Moore
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The Gorilla Game: Picking Winners in High Technology
Author: Geoffrey A. Moore
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Managing in turbulent times
Author: Peter Ferdinand Drucker
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Living on the Fault Line, Revised Edition : Managing for Shareholder Value in Any Economy
Author: Geoffrey A. Moore
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change Series)
Author: Clayton M. Christensen
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