The E-Myth Revisited: Why Most Small Businesses Don`t Work and What to Do About It
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The 22 Immutable Laws of Branding
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
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Positioning: The Battle for Your Mind, 20th Anniversary Edition
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Marketing Warfare: 20th Anniversary Edition
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Differentiate or Die: Survival in Our Era of Killer Competition
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The Fall of Advertising and the Rise of PR
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Marketing Warfare
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The New Positioning: The Latest on the World's #1 Business Strategy
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The 11 Immutable Laws of Internet Branding
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The Power Of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
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Positioning: The Battle for Your Mind
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Minding the Store: A Memoir
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Jack Trout on Strategy
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The Origin of Brands: Discover the Natural Laws of Product Innovation and Business Survival
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Differentiate or Die: Survival in Our Era of Killer Competition
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The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands
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Big Brands Big Trouble: Lessons Learned the Hard Way
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The Origin of Brands : Discover the Natural Laws of Product Innovation and Business Survival
Author: Al Ries
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